AHIM -- A Hub for Innovation and Markets

The essence of proper market research is to identify and analyze market opportunities. It addresses issues like estimating market size, identifying targeted customers, analyzing competitors, measuring demand for a product.

With a population of almost 200 million in 2009 it is the fifth largest country in the world. Two thirds of its population are between the age of 15 and 64 (working population) with a median age of 29 years. Its gross domestic product reached $2 trillion in 2009 which makes it the 8th largest economy, growing at a rate of over 5% annually.